Saturday, November 5, 2011

Sushi & Kinoshita

Apparently Sao Paulo has some of the best sushi in the world, or so the guidebooks say when talking about the huge Japanese population here in this city. I love sushi, but my palette tends to stick to familiar rolls, so I thought it might be nice to try something new, in a place with a reputation for delivering the best. Ventured out to dinner with my friend Golf from Bangkok and Kieran from Leo Burnett Sydney, and we found ourselves dining on some really astonishingly good sushi at a restaurant called Kinoshita. Golf ended up picking up the bill, which was heftier than anticipated, but it was well worth it. (Spoken like someone who didn't end up paying.) We sampled some truly amazing sashimi, the best house-made shoyu I've ever tasted, and the whole meal was a series of delectable flavors that I will remember for a long time. Here's a review from about.com about this spot:
"Kinoshita, in Vila Nova Conceição, is a watershed in chef Tsuyoshi Murakami's career. The restaurant opened in early 2008 afforded this master of kappo cuisine the room and visibility he needed to firm his name at the top of São Paulo's Japanese cuisine.
The restaurant is named for chef Murakami’s father-in-law, Toshio Kinoshita, who immigrated to Brazil from his native Hokkaido in the early 1960s and owned the original Kinoshita on Rua da Glória, in Liberdade.
It was at the humbler and much smaller Kinoshita that chef Murakami perfected his style, surprising diners with bold tasting menus which gained a steady following by word of mouth.
Murakami, who was born in Japan and moved to Brazil as a child, started as a cook when he was 18 and worked in New York City, Tokyo and Barcelona before establishing his reputation in São Paulo."

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